Help your business get found in the next generation of search.
Find you.Trust you.Choose you.
Halizona helps Bradford businesses strengthen their visibility across Google, AI Overviews, ChatGPT and other AI search experiences.
Halizona is based in Halifax, a short drive from Bradford, and works with businesses across West Yorkshire and nearby areas.
Bradford businesses usually come to GEO with one of three complaints. An AI tool was asked for a recommendation and named someone else. A rival keeps landing above them on Google. Or the map pin is missing altogether. Pick the nearest one and the guide behind it answers the question properly before it says anything about us.
GEO is the finding part. It only works when the trust and the choosing are in place too, because an AI tool recommends the business it can read about and believe. Here is what sits under each of the three.
When someone in Bradford asks Google, ChatGPT or Gemini who to use, the answer comes from what has been written about your business online. We make sure the plain facts are there to be read: what you do, where you do it, and who you have done it for.
An AI answer leans on the same things a careful buyer checks: reviews with detail in them, projects with names and photographs, and other websites mentioning you. We film, photograph and write that evidence, then put it where it can be found.
Being recommended is worth nothing if the page they arrive at is vague or the form is buried. Clear wording, an obvious next step and tracking on the enquiries turn the mention into work.
Three firms we work with, one of them filmed in Bradford itself, and what changed for each.
Main contractor · Flower Meadows, Bradford · Drone, video, strategy
LinkedIn growth and engagement, with marketing that now looks like the family firm behind it.
“Dave has provided a great service for our business as a main contractor, drone footage & marketing consultation. We’d highly recommend his services to others!”
Lewis RobertsJunior Executive, Jack Lunn Ltd
Commercial brickwork · Brighouse · Search work since 2018
At the top of Google for the commercial brickwork searches that count, and recommended when AI search is asked the same question.
Gas engineer · Huddersfield · Website, SEO, AI search
First on Google for female gas engineer Huddersfield, and named in the AI answer.
“David created me a new website. He was easy to talk to and understood exactly what I wanted. I was very impressed with his knowledge and he was always on hand if I had any questions. I wouldn’t hesitate to recommend David and Halizona. Excellent service.”
Fay DolphinOwner, Dolphin Heating
“Dave has provided a great service for our business as a main contractor, drone footage & marketing consultation. We’d highly recommend his services to others!”
“Absolutely sensational. The best there is, simple as that. We’ve used Halizona as basically our head of marketing for over 3 years now.”
“David created me a new website. He was easy to talk to and understood exactly what I wanted. I was very impressed with his knowledge and he was always on hand if I had any questions. I wouldn’t hesitate to recommend David and Halizona. Excellent service.”
“Brilliant, simple, clean. All the bits do what they’re supposed to. A great team, have used in the past, 10 years, and will continue to use again in the future.”
“David has been brilliant to work with, assisting every step of the way and holding my hand when needed. Everything has run so smoothly under Halizona.”
“We’ve never had any major issues with our page, and we always get help whenever we get stuck with updating content. Our charity page has been with Halizona for years and it’s the best decision we could have taken.”
Halizona is a marketing company based in Halifax, West Yorkshire, working with established businesses across the county, Bradford included. We help them get found by the right people, give those people reasons to trust them, and win more of the work they actually want.
Websites, SEO, AI search, content, social media, photography, video and marketing strategy all come from the same small team. That matters for GEO in particular, because the evidence an AI tool needs, the filmed projects, the reviews, the written-up jobs, is the same evidence a customer needs, and it is far easier to produce when one firm handles all of it.
We have been working with websites and digital marketing for approaching 20 years, across West Yorkshire and nearby areas, including Halifax, Huddersfield, Bradford, Leeds, Keighley and Skipton.
Find you.Trust you.Choose you.
Help the right people find you. Give them genuine reasons to trust you. Make it easy for them to choose you.
GEO is short for generative engine optimisation, which is a long name for a simple job: making sure that when somebody asks an AI tool for a recommendation, your business is one it knows about and mentions. The American guides spell it generative engine optimization, and you will see both online.
The AI tools, Google’s AI Overviews, ChatGPT, Gemini, Perplexity and the rest, build their answers from what is already published about you: your website, your Google profile, your reviews and the other sites that mention you. GEO is the work of making that material clear, consistent and convincing enough to be picked.
Mostly, yes, and anyone selling it as a separate kind of magic is overcomplicating it. The AI tools lean heavily on the pages Google already ranks, so good SEO is the foundation and there is no skipping it.
The difference is in what gets read. A search engine matches words on a page. An AI tool tries to understand what the business is and whether it can be vouched for, so plain descriptions, reviews with detail in them, named projects and mentions on other websites carry more weight than they used to.
Ask it the question a customer would ask. Open ChatGPT, or search Google for the service you offer with Bradford after it, and type something like who is a good commercial electrician in Bradford. Read who gets named and why.
Then ask about your own business by name and see whether the description matches reality. If it is wrong, out of date or empty, that is the starting point, and it tells you a lot about what is missing online.
Yes, within limits. Nobody can buy a place in an AI answer or promise one, and you should walk away from anyone who says they can. What can be done is to fix the reasons a tool has for leaving you out: an unclear website, a thin Google profile, few reviews, no named projects and no mentions anywhere else.
Bond Brickwork and Dolphin Heating are both recommended in AI answers for the searches that matter to them, and neither got there by trickery. They got there because the evidence was put where it could be read.
For a business with the basics in place, usually a few months. Changes to a website or a Google profile tend to be picked up by Google within a few weeks. The AI tools refresh at their own pace, some of them live from search results and some from snapshots taken months apart, so it is normal to be named in one before another.
We measure it monthly by asking the same set of questions and recording who is named, so you can see it move.
Not always. If the current site can be edited, says what you do in plain words and has a page for each service, most of the work goes on top of it. If it is a single page with a logo and a phone number, or nobody has the login, a rebuild is usually cheaper than fighting it.
We will tell you which one you have before any money changes hands.
They are most of our work. Bond Brickwork, Jack Lunn, RB Electrical, Standeven Flooring and Dolphin Heating are all construction, property or trades businesses, and the jobs we have filmed include a Jack Lunn development at Flower Meadows in Bradford.
Trades and contractors suit this work well, because the proof is physical. A site, a van, a finished job and a happy customer are easy to photograph and easy for an AI tool to read about.
No. Halizona is based in Halifax, a short drive from Bradford, and we have no office in the city. We are over regularly for filming, photography and meetings, and most of the work on this page is done at a desk anyway.
If you would rather see us in person before deciding, we will come to you.
All of them, from the city centre out to Shipley, Bingley and the villages towards the moors. The Jack Lunn development we filmed is at Flower Meadows in Bradford, Bond Brickwork is over in Brighouse and Dolphin Heating is in Huddersfield, so the whole patch between them is familiar ground.
You probably do not need more marketing. You need the parts you already have, the website, the Google profile, the reviews, the jobs you have done, to agree with each other and say the same clear thing.
Tell us what you are trying to win more of and we will tell you what the AI tools say about you today, and where the gaps are.
